At around 10 a.m. PST (1 p.m. ET), CEO Tim Cook will go on stage at Apple's Cupertino, Calif. headquarters to prove that the tech giant still has the mojo to make killer products. The company is widely expected to show off its new lines of iPhones -- a top-of-the-line "iPhone 5S" and a cheaper "iPhone 5C" -- which should go on sale in the coming weeks.


So where can an overcaffeinated Apple fanboy get up-to-the-millisecond coverage of the new gold-colored casings and fingerprint technology that could do away with passcodes? Your best bet is to watch the Apple event live on the company's website. If Apple decides not to livestream the event, as they have occasionally done in the past, USTREAM is a good place to look for unofficial livestreams from Cupertino.


In the absence of a video stream, The Verge, Engadget and Gizmodo historically have had great liveblogs. We'll also be liveblogging the event ourselves as it happens, which you can check out below. And of course, check out HuffPost Tech for full coverage of the every new product announced.




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Via a Tweet from @ViralBanter:




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From Mashable:


After the most recent launch of the iPhone 5, stocks immediately soared, though one month later they were down. The opposite occurred following the launch of the iPhone 3GS — an immediate drop but ultimately an increase after 30 days.

Click over to Mashable to see a chart showing how an iPhone launch has historically affected Apple's stock price.

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Yahoo! Tech has a round up of some of the best leaked iPhone photos. Here's one they tweeted out already:




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From the Wall Street Journal:


Apple Inc. Chief Executive Tim Cook is expected to walk on a darkened stage and show slides on Tuesday in a bid to make some palm-sized objects look sexy.

Why? Because the presentation style perfected by Apple co-founder Steve Jobs may generate $300 million in free publicity from newspapers, blogs and television through coverage, estimates Yankee Group analyst Carl Howe.



Read more from the WSJ here.




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From Reuters:


CUPERTINO, California (Reuters) - Apple Inc is expected to introduce a cheaper version of the iPhone on Tuesday, bringing one of the industry's costliest smartphones within reach of the masses in poorer emerging markets.

The world's most valuable technology company, which many expect to unveil an iPhone 5C in several colors alongside the latest high-end iPhone 5S, is trying to beat back rivals like Samsung Electronics Co Ltd and Huawei Technologies Co Ltd in markets like India and China, where it is fast losing ground.



Read more from Reuters here.



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Look no further than Walmart, which is offering a credit from $50 to $300 when a customer brings in their working, undamaged phone. You can also go directly through Apple to trade in your old phone.



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From the Associated Press:


SAN FRANCISCO (AP) — Apple is expected to unveil its latest version of the iPhone on Tuesday.

Apple Inc. hasn't disclosed what's on the agenda. But this is the time of year that the company typically shows off the latest generation of its iPhone, which has reshaped the way people use computers since its debut in 2007.


The company has never waited longer than a year to update the iPhone, which has generated $88 billion in revenue during the past year.


Apple's timetable for rolling out products has upset many investors who have watched the company's growth slow and profit margins decrease. Meanwhile, several smartphone makers, most of whom rely on Google Inc.'s free Android software, release wave after wave of devices that cost less than the iPhone.



Read more from the AP here.



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