According to the claimed internal Apple screenshots, AppleCare+ for the entry-level aluminum Apple Watch Sport will be priced at $59, while AppleCare+ for the middle-tier stainless steel Apple Watch with Sport Band will be priced at $79. AppleCare+ for a $15,000 gold Apple Watch Edition will be significantly more expensive at $999. It is unclear from the information we have received whether band choice will affect AppleCare+ pricing, as band prices vary significantly.
While we can't verify the legitimacy of these claimed screenshots, other sources at Apple have indicated they are hearing unconfirmed word of similar pricing and 9to5Mac is reporting the same.
Without AppleCare+, purchases of the Apple Watch Sport and the stainless steel Apple Watch will be covered by a limited one-year warranty for hardware repairs and 90 days of complimentary support. Edition Watch purchases will include a two-year warranty and complimentary support.
With the purchase of AppleCare+, the warranty for aluminum Apple Watch Sport and stainless steel Apple Watch models will be extended to two years from the date of purchase, plus accidental damage will be covered. Apple Watch Edition coverage will be extended to three years with AppleCare+. Employees have not received word on how much accidental damage repairs will cost, but for the iPhone, AppleCare+ is priced at $99 and accidental damage carries a $79 service fee for each incident, with a maximum of two covered incidents.
Apple Watch buyers will be able to purchase AppleCare+ as an add-on both online and in-store. With the iPhone, AppleCare+ can be purchased up to 60 days after an initial iPhone purchase, and it's likely Apple will adopt a similar policy with the Apple Watch.
The Apple Watch will be available for pre-order beginning on April 10, which is the same day that in-store try-on appointments will begin. The device will officially launch in the first wave of nine markets on April 24.
$999 for AppleCare+ :eek: Never thought I'd ever see that. But it's in line with how much the Edition costs. If you can afford $10,000 to $17,000 then chances are you can afford $11,000 to $18,000.
I thought it was going to be free for them. It is the least apple can do!
Kinda funny how you make such a broad statement. I am buying one and I know quite a few people that are.
Unfortunately, many people are very egocentric. So if they don't buy/like something, they find it impossible for others to have other thoughts.
Damn! I didn't expect the edition pricing to be that much.
It's okay. We're Apple, we'll get away with anything and people will keep paying us for it.
"People buy things they don't need with money they don't have to impress people they don't like."
True, but why the price difference? Do they insure the shipping or something? Repair it on the spot? The internals are identical so...repairs are literally the same. Also seems weird to leave a $17000 watch with a retail store employee.
Doesn't AppleCare+ come with accidental damage coverage? That might mean replacing the gold case.
Why?
$349 for AppleCare is 17.5% of the price on a $2000 MacBook Pro.
$249 for AppleCare is 27.7% of the price on a $899 MacBook Air.
$999 is only 10% of the price on a $10,000 Apple Watch.
So almost 1/2 the price you pay for AppleCare on other products.
That's not how the high end luxury market works.
Basically you screw someone over MASSIVELY for the price of the product.
A thousand times more than the item is really worth.
THEN you look after them is a BIG way after for the high end luxury customer service side of things, as that's what they expect given that they understand it's part of the deal of buying that model of anything in the 1st place.
You buy low end and you pay for the nose for everything, every service, every upgrade.
You buy high end, and you benefit with free things being looked after superbly.
via apple - Google News http://ift.tt/1asPj2M
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