Here Is Apple's Mailer Asking Cupertino Residents To Support Its New Campus ... - TechCrunch

If you live in Cupertino, you might have received a little gift from Apple in the mail: a brochure asking for support for its new headquarters, which the company calls “Apple Campus 2.”


The circular building has become famous even before becoming real, due mostly to its striking design and massive size. The complex, when complete, will house around 13,000 of Apple’s employees.


On October 15th, the City Council of Cupertino will vote on the project. If approved, a second vote in November will be required to certify the decision. Apple, in its pamphlet, stated that, following approval, it will move quickly to dig in.


Here’s the inside and outside of the mailer:


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If I were a betting man, I would wager that Apple’s bid will be approved. Its pull in its hometown is not small, and the design of the campus is, frankly, beautiful.


But even Apple, a company that could probably buy its home city in cash, has to win over the hearts and minds of the residents that don’t currently work for it. We’ll know soon enough if it will work. Then it will be time for shovels. Maybe.


Top Image Credit: Apple










via apple - Google News http://news.google.com/news/url?sa=t&fd=R&usg=AFQjCNH36o5fxHus8MYZA92vrPFW-mLbdg&url=http://techcrunch.com/2013/10/11/here-is-apples-mailer-asking-cupertino-residents-to-support-its-new-campus-ahead-of-city-council-vote/

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