As rumored, Apple is offering offering gift cards with purchases rather than direct discounts on most items. While many customers would prefer discounts over free gift cards, others may appreciate that the gift card offers typically represent better deals than seen with discounts in past years.
Gift cards are available with the purchase of the following items (prices from Australian store):
- iPad Air: A$ 75 gift card
- iPad mini: A$ 50 gift card on non-Retina models, no gift card on Retina models
- iPad 2: A$ 50 gift card
- iPod touch: A$ 50 gift card
- iPod nano: A$ 25 gift card
- MacBook Air: A$ 150 gift card
- MacBook Pro: A$ 150 gift card for both Retina and non-Retina models
- iMac: A$ 150 gift card
- Apple TV: A$ 25 gift card
- AirPort Extreme and Time Capsule: A$ 50 gift card
- Various accessories: Gift card amounts vary
Gift card amounts for customers in the U.S. and other countries should be similar and cover the same products. Sales in Apple's U.S. store should begin at midnight Pacific Time.
Some third-party retailers such as MacMall may be offering even better deals than Apple, particularly when sales tax difference and discounts vs. gift cards are taken into account, and we've put together several overviews of deals for Macs and iPads. Additional deals are summarized in our Black Friday roundup.
What?? No discount on the retina iPad mini?? Thats dumb.
How so? They can't make them fast enough to sell right now.
Quite crappy offer if you ask me. Sure, it's a bit more value than before, but would rather have had to discount up front.
now, Apple never did have Great Black Friday deals but these deals seriously SUCK!
I totally understand though, why discount when you can just have them buy more from you later. gets you coming back. I HATE these "deals"
oh well
It's annoying when people support Apple's every decision .
This is the mother of all straw men in the MR forums. I have never ever met a single person in these discussions who supports every single decision that AAPL makes.
@xNYMetsx : can you please cite a single person who "support[s] Apple's every decision"?
If you can, please provide your evidence. How do you know this [hypothetical] person supports every single decision that AAPL makes?
If you can't, please explain to us why you make nonsense claims like that here. And please stop making this silly claim. Thanks.
when you make an average of what. 45%+ pure profit margin on your devices,
Your numbers are incorrect. AAPL's gross margins were 37% in the last quarter (http://www.apple.com/pr/library/2013/10/28Apple-Reports-Fourth-Quarter-Results.html) -- compared with 40% margins a year ago.
and the BIGGEST sale you can muster up is a measly 5% discount....
This number is also incorrect. The iPad Air sells for A$ 598 today (http://store.apple.com/au/buy-ipad/ipad-air). The A$ 75 gift card you receive amounts to a 12.5% discount of the retail price.
when you no longer even want to do a discount, but offer a gift card which obligates the buyer to continue shopping and spend more money at your location just to get a "deal"
It does not. You could either give or sell the gift card to someone else.
That's three factual errors in one message.
a $20 discount on that 500.
And that's four. :eek:
Did you actually read the offers that you are criticizing?
when you make an average of what. 45%+ pure profit margin on your devices, and the BIGGEST sale you can muster up is a measly 5% discount....
you're greedy.
There are two sides to this supply/demand equation.
You obviously flunked Econ 101 and would likely go bankrupt if you became an entrepreneur.
Anyone want to buy a Surface?
Yet another Apple profit-making ploy (as if they don't have enough cash already)...instead of giving their customers a real discount (real cash back in our pockets), they give us a certain amount of Apple Dollars (which equate to about 50% or less real dollars on their bottom line). So, customers are happy spending their $75 in Apple Dollars on accessories that cost Apple about $35.
Business 101 does not equate to a long lines at Apple tomorrow.
Bestbuy, on the other hand, gave me a $70 discount on an iPad Air during their Monday Elite pre-event.
I actually prefer this, I usually end up buying accessories and they're not cheap. This in turn will end up being cash saved.
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when you make an average of what. 45%+ pure profit margin on your devices, and the BIGGEST sale you can muster up is a measly 5% discount....
you're greedy.
when you no longer even want to do a discount, but offer a gift card which obligates the buyer to continue shopping and spend more money at your location just to get a "deal"...
you're a greedy *******.
Apple.
This is a crappy deal. Probably the worst you have ever had. I dont expect much from your deals. 5% is pathetic. MOST people who are looking to buy a $500 tablet aren't going to suddenly go "OMG BEST DEAL EVER MUST BY TODAY!!!" for a $20 discount on that 500.
I remember feeling like you once, then I realized hey I could just not participate in buying stuff from companies if I choose to and I quit being a self righteous little panzy.
Will these gift cards be Apple Store gift cards or iTunes gift cards?
+1
I'd also like to know. I would at least be able to use an iTunes gift card. $75 at the apple store doesn't go very far...
This black Friday thing has been a huge fiasco for me. Tried to upgrade to a 32gb air for cheap so I returned my 16gb version. After a couple false starts I bought from staples but it is stuck processing and based on others experiences they may have sold more than they actually had in stock so who knows if I'll actually get it. I was hoping to have Apple as a backup in case that fell through but now that is a bust. Does anyone know if best buy is offering the $50 discount on the higher storage models? Sigh...
via apple - Google News http://news.google.com/news/url?sa=t&fd=R&usg=AFQjCNG-nz_l1Wfrt9EK7DpsibNbPpBIlw&url=http://www.macrumors.com/2013/11/28/apples-black-friday-sales-begin-launching-internationally-with-gift-card-deals/
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